Every now and then you meet a woman who stands out in the crowd, a woman who exudes confidence, individuality, and a distinct sense of style. This is the woman Novane caters for. Novane offers beautifully crafted pieces that will stand the test of time in their uniqueness and quality.

The brainchild of Ane Strydom, Novane is an online clothing store that has an incredible array of clothes and accessories fortifying it as a boutique for the astute shopper. The online store is like a treasure trove for fashion lovers. Novane brings you elegance, style, and unique pieces, and their accessories are thoughtfully selected for the modern stylish women.

“We love statement pieces that will make you stand out from the rest. Exclusive and limited items of each design that benefits the environment as well as ensures we remain truly authentic. The name Novane stems from the Latin word Nova, meaning feminine and new, combined with my name Ane. We offer authentic clothing, uniquely designed by me and patterned and made in Cape Town. We are based in Bloemfontein which makes us the most central for online nationwide orders. I am part of every step of the process, from choosing the fabrics to loading it to the website. This way we can guarantee our clients the best quality garments and service,” says Ane.

Novane caters for women who want to feel empowered, strong, and most of all confident in what they are wearing.  “We feel that we correlate the right type of styles for every single one of our beautiful customers. We pride ourselves on having a design aesthetic harnessed by modern styles and an on-trend yet wearable edge.